Privacy Policy
Introduction
LM Photographing (“we”, “our”, “us”) is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, store and protect your personal information when you:
- visit our website: www.lmphotographing.co.uk
- enquire about our services
- book wedding photography services with us
- subscribe to marketing communications
- interact with us via social media, contact forms, email or phone
We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Information We Collect
We may collect and process the following information:
Personal Information
- Name
- Email address
- Phone number
- Postal address
- Wedding details (venue, date, timeline information etc.)
Payment Information
Payments may be processed securely through third-party payment providers or banking services. We do not store full card details directly.
Technical Information
- IP address
- Browser type and version
- Device information
- Operating system
- Website usage information
Marketing & Communication Information
- Preferences regarding marketing communications
- Responses to emails, forms or surveys
- Communication history with us
2. How We Use Your Information
We use your personal information to:
- Respond to enquiries
- Provide photography services
- Manage bookings, contracts and invoices
- Deliver galleries and products
- Communicate regarding your wedding or booking
- Improve our website and services
- Send marketing emails or updates where consent has been given
- Comply with legal and accounting obligations
3. Legal Basis for Processing
Under UK GDPR, we process personal data using the following lawful bases:
Contract
To fulfil our contractual obligations when providing photography services.
Consent
Where you have given consent for marketing communications or optional data collection.
Legitimate Interests
To operate and improve our business, services and customer experience, provided your rights and freedoms are not overridden.
Legal Obligations
To comply with legal, tax and accounting requirements.
4. Sharing Your Information
We may share personal data with trusted third-party service providers where necessary to operate our business, including:
- Website hosting providers
- Gallery delivery platforms (such as Pixieset)
- Email marketing platforms (such as ActiveCampaign)
- Payment processors
- Cloud storage providers
- Advertising and analytics providers (such as Meta/Facebook and Google)
We only share information necessary for the relevant service and work with providers who process data securely.
We may also disclose information where required by law.
5. Cookies & Analytics
Our website may use cookies and similar technologies to:
- improve website performance
- understand visitor behaviour
- analyse website traffic
- support advertising and remarketing campaigns
These may include services such as:
- Google Analytics
- Meta/Facebook Pixel
You can control cookie preferences through your browser settings.
6. International Data Transfers
Some third-party providers we use may process data outside the United Kingdom.
Where international transfers occur, we ensure appropriate safeguards are in place to protect your information in accordance with UK GDPR requirements.
7. Data Security
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, misuse, loss or disclosure.
However, no online transmission or storage system can be guaranteed completely secure.
8. Data Retention
We retain personal data only for as long as reasonably necessary for the purposes outlined in this policy.
This may include:
- enquiry records
- client communications
- contracts and invoices
- delivered galleries and photography records
Certain information may be retained for legal, tax or accounting purposes for up to 6 years where required.
9. Your Rights
Under UK GDPR, you have the right to:
- request access to your personal data
- request correction of inaccurate data
- request deletion of your personal data
- request restriction of processing
- object to processing
- request transfer of your data
- withdraw consent at any time (where consent applies)
To exercise any of these rights, please contact: bookings@lmphotographing.co.uk
10. Marketing Communications
If you opt into marketing communications, we may occasionally send updates, offers, blog content or photography-related information.
You can unsubscribe at any time using the unsubscribe link in emails or by contacting us directly.
11. Complaints
If you have concerns about how your personal data is handled, please contact us first and we will do our best to resolve the issue.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO): https://www.ico.org.uk
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any updates will be posted on this page with the revised effective date.
13. Contact Details
LM Photographing
11 Queens Gardens
St Neots
PE19 8BY
Email: bookings@lmphotographing.co.uk
Phone: 07901351050
Effective Date: 14 May 2026